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Brand Strategy For Healthcare - Branding Strategy Insider

Healthcare organizations that develop a clear brand strategy will thrive and represent greater value in the marketplace.

by Thomson Dawson

Brand Strategy For Healthcare

Positioning Health Insurance Brands

December 23, 20133 min

No doubt, it will be fascinating to witness in the coming year the machinations of health insurance marketers as they create competitive advantage for their brands against the backdrop of the Affordable Care Act or Obamacare implementation.

by Brad VanAuken The Blake Project

Brand Strategy For Healthcare

Brand Strategy And Healthcare Reform

December 20, 20132 min

Branding Strategy Insider helps marketing oriented leaders and professionals like you build strong brands. We regularly answer questions from marketers everywhere. Today we hear from Dan, a VP of Marketing in New York, New York who writes…

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