Brand Counsel
When should you seek the counsel of a brand consultant? There are several situations.
NEW THINKING
When should you seek the counsel of a brand consultant? There are several situations.
It’s a new day at General Motors. Fresh out of bankruptcy the company is moving to restore its leadership role with the spirit that fostered pride and ingenuity for more than a century. The Blake Project, the brand consultancy behind Branding Strategy Insider wants to help this American Icon strengthen its brands for the road ahead. So to Fritz Henderson, Bob Lutz and other respected GM executives here is our sincere offer:
Not too long ago Management Consulting News asked my opinion on business strategy and the consulting industry. Maybe you will share my opinions. Maybe you won’t.
At The Blake Project we are fortunate to work with a wide range of high caliber clients and brands and consultants through our network.