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Brand And Business Books

Brand And Business Books

13 Brand And Business Book Recommendations

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13 Brand And Business Book Recommendations

Working with brand, we are always looking for informed and intelligent thinking on the key topics surrounding it. Only by constantly learning can we bring new and relevant knowledge and opinion to our work. Here’s a selection of the books that have helped give us a richer appreciation and understanding of the role brand plays – economically, socially, and culturally.

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Brand And Business Books

10 Brand And Business Book Recommendations

By

10 Brand And Business Book Recommendations

Every year authors and publishers send me hundreds of brand and business books to review. Collectively they cover the most important concepts shaping the business world today. With help from my colleagues at The Blake Project, I dive in and take a close look at each of them. The most useful quickly emerge and those books are read in their entirety.

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