avatar_48x48
Contact BSI
Derrick Daye
813.842.2260 Email us

Author Archive

Brand Management

New Revenue Models For A Connected World

By

New Revenue Models For A Connected World

The average American spends $384 per year on dental care between out-of-pocket expenses and insurance co-pays. That’s about $10,000 on dental care over three decades, on top of the hassle of scheduling appointments, getting to them, waiting, and the pain of the care—a pain point if there ever was one.

Read More
Customer Experience

Building Connected Customer Relationships

By

Building Connected Customer Relationships

The following will systematically assist you in building connected customer relationships. There are three parts.

Read More
Customer Experience

4 Strategies For A Connected Customer Journey

By

4 Strategies For A Connected Customer Journey

When we ask managers to list the drivers of willingness-to-pay of their customers, their main focus is usually on tangible and intangible aspects of their products or services, such as quality attributes and brand. Obviously, these are important factors, but the willingness-to-pay of a customer can be influenced by a much broader set of drivers.

Read More
Customer Experience

4 Strategies For Satisfying Customer Needs

By

4 Strategies For Satisfying Customer Needs

When we ask managers to list the drivers of willingness-to-pay of their customers, their main focus is usually on tangible and intangible aspects of their products or services, such as quality attributes and brand. Obviously, these are important factors, but the willingness-to-pay of a customer can be influenced by a much broader set of drivers.

Read More
Customer Experience

Key Questions For Reducing Customer Pain Points

By

Key Questions For Reducing Customer Pain Points

Whether you are in a business-to-consumer or business-to-business setting, as you are thinking about the various pain points that your customer encounters, consider the following questions.

Read More