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Author Archive

Brand Growth

Brands And The Paradox Of Growth

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Brands And The Paradox Of Growth

Growth creates complexity, and complexity is the silent killer of growth.

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Brand Management

How A Founder’s Mentality Propels Brands

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How A Founder’s Mentality Propels Brands

Despite their many differences, most companies that achieve sustainable growth share a common set of motivating attitudes and behaviors that can usually be traced back to a bold, ambitious founder who got it right the first time around.

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