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Branding: Just Ask... - Page 2 of 26 - Branding Strategy Insider

On Branding Strategy Insider renowned brand strategy experts answer questions from global marketers in our Branding: Just Ask series. Simply email us your most pressing branding and marketing questions.
Brand Strategy vs. Brand Positioning

Branding Strategy Insider helps marketing oriented leaders and professionals like you define and grow brand value. BSI readers know, we regularly answer questions from marketers everywhere. Today we hear from Mike, a Marketing VP in Chicago, Illinois who has this question about the relationship between brand strategy and brand positioning.

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