Search


  • WWW
    This Blog

  • Add to Technorati Favorites

About The Authors

  • Derrick Daye
    Managing Partner
    Email Derrick
    Derrick has spent the past 20+ years helping organizations release the full potential of their brands. His experience is as deep as it is diverse encompassing the disciplines of advertising, branding, sales promotion and public relations. Most notably he has worked with the White House Press Corps, Johnson & Johnson and the National Basketball Association.

    Call The Blake Project - here's my cell:
    813.842.2260
  • Brad VanAuken
    Chief Brand Strategist
    Email Brad
    Recognized as one of the world’s leading experts on brand management and marketing, Brad wrote the best selling book Brand Aid, the first comprehensive practical, ‘how-to’ guide on building winning brands. A much sought after consultant and speaker, he writes extensively for the business press and academic journals and is regularly quoted in trade publications.

Advertise

Recent Posts

Categories

Archives

More...

Recognition

  • TypePad Featured Weblog
  • Ad Age Power 150

    Featured in Alltop 9 Rules Member

« Brand Exploration: At The Core | Main | Defining Brand Leadership »

November 17, 2007

Great Moments In Advertising: 1st TV Spot

The first television advertisement was broadcast in the United States at 14:29 on July 1, 1941, when the Bulova Watch Company paid $9 to New York City NBC affiliate WNBT (now WNBC) for a 20-second spot aired before a baseball game between the Brooklyn Dodgers and Philadelphia Phillies. It simply displayed a Bulova watch over a map of the U.S., with a voiceover of the company's slogan "America runs on Bulova time!"

Sponsored By: Brand Aid

Posted by Derrick Daye, The Blake Project in Derrick Daye, Great Moments |

Technorati Tags: , , , ,

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d83451b74a69e200e54f8776dc8833

Listed below are links to weblogs that reference Great Moments In Advertising: 1st TV Spot:

Comments

Verify your Comment

Previewing your Comment

Posted by:  | 

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment

Comments are moderated, and will not appear until the author has approved them.

Partners

  • ALL-IN-ONE Marketing Special Offers from PR Newswire FREE Marketing Magazine Subscriptions

Prefer email to a blog?

  • Sign up below and we'll send new posts to your email inbox. We'll never spam, sell or trade your address.

    Enter your email address:

    Delivered by FeedBurner

BSI on your Blog

  • Our Feed In A Widget

    Get this widget from Widgetbox

Featured Reading

2012 Brand Education Seminars



  • The Blake Project offers comprehensive seminars on many key branding topics. They are designed to educate and empower executives, brand managers and marketing professionals to release the full potential of their brands. Download Brand Education Topics.pdf (675.2K)

Subscribe to the Brand Management Newsletter


  • A leading source for brand management insight, strategy and advice for marketing oriented leaders and professionals.







Marketers Seeking Employment

Free Downloads

Follow BSI

  • Follow BrandingInsider on Twitter
    Join our blog network
    on Facebook
    Blog Networks

Blog Roll

Top Ten

  • Benefits of Building Strong Brands
    1. Increased revenues and market share
    2. Decreased price sensitivity
    3. Increased customer loyalty
    4. Additional leverage with vendors and retailers (for manufacturers)
    5. Increased profitability
    6. Increased stock price, shareholder value and sale value
    7. Increased clarity of vision
    8. Increased ability to mobilize an organization's people and focus its activities
    9. Increased ability to expand into new product and service categories
    10. Increased ability to attract and retain high quality employees
 Local Guides
 All Local Guides
 Alabama
 Alaska
 Arizona
 Arkansas
 California
 Colorado
 Connecticut
 DC
 Delaware
 Florida
 Georgia
 Hawaii
 Idaho
 Illinois
 Indiana
 Iowa
 Kansas
 Kentucky
 Louisiana
 Maine
 Maryland
 Massachusetts
 Michigan
 Minnesota
 Mississippi
 Missouri
 Montana
 Nebraska
 Nevada
 New Hampshire
 New Jersey
 New Mexico
 New York
 North Carolina
 North Dakota
 Ohio
 Oklahoma
 Oregon
 Pennsylvania
 Rhode Island
 South Carolina
 South Dakota
 Tennessee
 Texas
 Utah
 Vermont
 Virginia
 Washington
 West Virginia
 Wisconsin
 Wyoming