What are the Favorite Colors of American Consumers?
1.Blue
2.Red
3.Green
4.White
5.Pink
6.Purple
7.Orange
8.Yellow
Source: Carlton Wagner, founder of the Wagner Institute for Color Research in Santa Barbara
Sponsored By: Brand Aid

« Strong Brands Require Vision | Main | Brand Identity: The Importance of Color »
TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d83451b74a69e200d834f80ca869e2
Listed below are links to weblogs that reference Brand Facts:
This is only a preview. Your comment has not yet been posted.
As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.
Having trouble reading this image? View an alternate.

Do you know why consumers like these colors and what emotions and/or thoughts they have related to each that marketers might be able to take advantage of?
C.Webb
www.codycwebb.blogspot.com
Posted by: C. Webb | November 05, 2006 at 10:42 PM
C,
I think you'll appreciate our next post:
Brand Identity: The Importance Of Color
Derrick
Posted by: Derrick Daye | November 06, 2006 at 12:14 PM